From the conference PR pros will learn to:
- Create content so useful that people share it over and over
- Generate sales leads by writing must-read white papers for customers
- Align your content with your business goals
- Build a community of affluent, influential professionals on LinkedIn
In today's communication world, brand journalism is the hottest content marketing tactic to gain major ROI for both earned and owned media channels.
The Brand Journalism and Content Marketing Conference will be July 24-25, 2014 at the LinkedIn Headquarters in Mountain View, CA.
MediaSource is a media relations and content production firm that specializes in brand journalism tactics. From news media coverage to consumer video tactics, MediaSource partners with the nation’s top hospitals and corporations to get their message to targeted audiences. MediaSource is best known for delivering brand buzz by amplifying messages across both earned media and company-owned media channels.