When practicing brand journalism, a professional should focus on all mediums of news including print, broadcast, online and more. Each individual media placement is special as each medium can serve a different audience and lifestyle.
Audience: 12.4 million
MediaSource is a media relations and content production firm that specializes in brand journalism tactics. From news media coverage to consumer video tactics, MediaSource partners with the nation’s top hospitals and corporations to get their message to targeted audiences. MediaSource is best known for delivering brand buzz by amplifying messages across both earned media and company-owned media channels.