Who wants an excuse to head to the sunshine in California? In two weeks our President, Lisa Arledge Powell will speak at the PR News’ Social Media Summit and Visual Storytelling Boot Camp in Huntington Beach. Lisa's presentation, How Facebook's Latest Video Features Can Grow Your Brand's Online Profile, is set to prepare PR pros for the future of social video.
This session teaches PR professionals new and innovative ways to use Facebook video including Facebook Live, video playlists, a Facebook Video Hub and more.
Attendees will learn:
- How to take advantage of Facebook’s eagerness to keep up with other social media platforms such as Periscope and Meerkat
- The 411 on new video playlists and how to maximize these for a brand
- What the new Facebook video hub will include and how to prepare
- How to change video content best fit for Facebook, including shareability and storytelling
Lisa will also discuss profile videos, the controversy over Facebook “video” views, video carousel ads and more. Hear from other amazing professionals during the session and throughout the conference:
MediaSource is a content-focused public relations firm that specializes inbrand journalism tactics. From news media coverage to consumer video tactics, MediaSource partners with the nation’s top hospitals and corporations to get their message to targeted audiences. MediaSource is best known for delivering brand buzz by amplifying messages across both earned media and company-owned media channels.